On-page Optimization

On-Page optimization is at the heart of a sound SEO strategy. No website can sustain its ranking without working on the on-page factors. The essence of on-page SEO optimization is to provide better user experience and help people attain their goals on the website. On-page optimization helps not only in improving your site ranking but also in generating more business from existing users.

On-page SEO includes several activities such as HTML Optimization, fixing broken links, reducing the loading time of the web pages, title and meta tag optimization, LSI-compatible content (Latent Semantic Index), Title, Meta and Alt tags optimization, etc. We include appropriate keywords in the content that serve the dual purpose: it enhances the readability of the content, and optimize it for SEO.

We also publish high-quality blogs, infographics and creative designs on the website as part of on-page SEO efforts to attract more visitors and address your customers’ concerns. We constantly look for problems and challenges that clients face and guide them to appropriate solutions by creating relevant content.

Off-Page Optimization

Our affordable search engine optimization services are designed to deliver maximum results. We use white-hat techniques to promote your business to a precise target audience. Off-page SEO optimization includes social bookmarking, image, audio and video submissions, guest posting, PDF and Power Point presentation submissions, classified posting, social media activities, forum activities, etc.

Execution plays a crucial role in the success of Off-page SEO optimization efforts. We work hard to select the best websites in the relevant category. The idea is to promote the content to an audience which is relevant to your business. We also consider other factors such as domain authority, page rank, domain age, etc. to choose sites for content submissions. Therefore, A majority of backlinks you get will be from high authority sites.

We create unique and engaging content and promote it on the quality sites to amplify the SEO results. It also helps in sustaining the rank of your website on search engines in the times of algorithmic updates.  The SEO landscape is continuously evolving and therefore, we adapt our strategies to keep your business ahead of the game.

Frequently Asked Questions

SEO will improve the search engine ranking of your website for relevant keywords. In the long-term, you will get more traffic and leads for your business. SEO also helps in building a brand and expanding your business to millions of customers who are actively looking to buy your products. You can even acquire international customers without stepping out of your office or home. SEO offers an opportunity that no serious business can afford to ignore.

Either, you can give your keywords, or we can help you with identifying the right keywords. A typical process works like this: we analyze our clients’ business and their competitors. Based on the relevancy and purchase-intent, we recommend a list of keywords. The customers then make the amendments and refine the list based on their understanding. We work closely with our clients and go an extra mile to help them understand the art and science behind choosing every keyword. After a few brainstorming sessions, we finalize the list of keywords. There are no extra charges for keywords selections and suggestions.

No, we never use any black hat technique or short-cuts to deliver unstable rankings. We only use white hat techniques to achieve better rankings of your site. We firmly believe that adding value to the users should be the primary focus for all SEO initiatives. Therefore, we emphasize on creating unique content and get organic backlinks by promoting the content to a relevant audience.

We work hard to execute our SEO strategy in the best possible manner. We have an in-house team of expert writers and search engine specialists who collaborate to craft compelling message and promote it to your audience efficiently. Every backlink to your site will come from a quality site. Since your users will love our content, they also amplify our efforts of creating more backlinks and awareness. Thus, unique and creative content, effective promotion and innovating techniques lead to the success of our SEO strategy.

We work hard to achieve better search engine ranking of your website. Since SEO activities take months to deliver results, many businesses worry about the actual work being done to achieve the desired results. We understand your concern. We have been there. To alleviate these concerns of our clients, we set up weekly calls and chats and brief them about the work being done. We also create common accounts and share screenshots as an evidence of our work. A majority of our clients are satisfied with the reports that we share on the weekly and monthly basis. Therefore, they usually don’t ask for refunds. However, in some cases, if the clients feel that the work has not been done as promised, then they can raise a refund request. Within seven working days, we settle the refund payments to client satisfaction.

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